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Sydney Sweeney is on a mission to help Dr. Squatch spread the word about its products for men, and this cheeky campaign is taking social media by storm! Other men’s grooming brands better watch their backs because the buzz around Dr. Squatch is hard to ignore.
Honestly, the Dr. Squatch advertising team is on fire after teaming up with Nick Cannon! Fans are thus eagerly anticipating what these trendsetters will come up with next.
Sydney Sweeney is Turning Up the Heat with Dr. Squatch’s New Body Wash!
Dr. Squatch after collaborating with Nick Cannon and vowing to protect his unstoppable family jewels, is back with a cheeky new campaign! This time, they’ve enlisted the starSydney Sweeneyto help launch their natural, moisturizing, scent-forward body wash.
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In three videos, the actress is seen becoming a“Body Wash Genie,”offering to grant wishes while playfully referencing her sex symbol status. The latest ad features Sweeney in a bathtub asking men, and not“dirty little boys”, “Are you interested in my body… wash?”.
Watch the full ad here,
Sydney Sweeney for Dr. Squatch.pic.twitter.com/IKTv9w4Q0S
With Sweeney’s star power shining in these designed-to-go-viral ads, Dr. Squatch is set to boost its cultural relevance, according to John Ludeke, the brand’s VP of marketing. As he said (viaMarketing Dive),
She’s not only a rising star, but someone who resonates across broad demographics – especially with women who are often the ones purchasing grooming products for their male partners or kids We always want to be a meaningful contributor to culture, and having her personality drive this message for us through marketing is huge.
So far, it’s a hit! Many are playfully joking about ditching brands like Old Spice, and who can blame them? With Sydney Sweeney’s captivating charm in the ads, it’s hard not to be enchanted by what she’s promoting!
What’s Next for Sydney Sweeney?
Sydney Sweeney is surelymaking waves, but it looks like the actress is ready to shift gears from her sex symbol status to tackle something more serious. She’s gearing up for a biopic about boxing legend Christy Martin, directed by David Michôd.
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This untitled film announced this May will dive into Martin’s life as the first woman inducted into the International Boxing Hall of Fame and the record holder for the most knockouts in female boxing history.
The recent years saw Sydney Sweeney focused on lighter roles, like in the romcomAnyone But YouandMadame Web. However, the Christy Martin biopic will mark a return to darker territory for the actress. Speaking of the role withDeadline, she said,
I grappled and did kickboxing from 12 to 19 years old. I’ve been itching to get back into the ring, train and transform my body. Christy’s story isn’t a light one, it’s physically and emotionally demanding. There’s a lot of weight to carry, but I love challenging myself. Christy Martin not only legitimized female boxing, she overcame gender stereotypes, and fought through emotional, physical, and financial abuse.
Alongside the Christy Martin biopic, she is also prepping for the much-anticipated third season ofEuphoria. While fans have been on edge due to a series of delays, Sweeney recently reassured everyone that the show is definitely still happening, despite those pesky cancellation rumors! She teased that Season 3 will include an unexpected time jump, fans can’t wait to see what she has in store for them with Cassie!
Sampurna Banerjee
Articles Published :1802
Sampurna Banerjee is an Entertainment Writer at FandomWire, and she’s written over 1,700 articles! She covers everything from celebrity news to the latest superhero buzz, streaming shows, and fan theories. If it’s trending in pop culture, Sampurna’s probably already on it.When she’s not working, you’ll probably find her rewatching The Office (again), getting into debates about Marvel’s timeline, or diving deep into Christopher Nolan movies for the hundredth time. She’s not just writing about entertainment, she’s living it.
